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Asif Iqbal

Hard systems, explained plainly.

I'm Asif. I build support systems that hold — Zendesk, CX, and the AI layer on top. I write about how they break and how to fix them.

Currently leading Adommo, an independent consultancy focused on complex customer experience engineering and deterministic AI workflows.

Recent Writing

Essays & Retrospectives
·14 min read
AI in Support

Why our chatbot plateaued at 34% resolution

When an enterprise support bot stalls out, engineering leadership reflexively blames prompt quality. In reality, the defect is almost always an unanchored state machine.

·11 min read
Zendesk

The API redesign that cut usage 60%

How pruning conversational deflectors and batching state handoffs between frontend websockets and Zendesk halved backend resource consumption.

·16 min read
Craft

What three-way messaging actually solved

A retrospective on stripping away conversational deflectors to build direct, stateful handoffs between customer support agents and backend services.

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